Personal brand checker · 60 seconds

Personal brand checker.
Six dimensions, one score.

Most personal brand quizzes ask you to rate yourself. This one reads what the internet already says about you — your LinkedIn, your Google footprint, your press mentions, your visual identity — and gives you a quantified score across six dimensions. Free. 60 seconds. No login.

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0–100 composite score Four tier outcomes Free PDF report GDPR-compliant
Why a six-dimension framework

One number. Six things behind it.

A personal brand isn't a feeling — it's a stack of public signals that compound (or contradict) over time. The six dimensions are the ones that consistently separate the recognised from the invisible: whether people can find you, whether what they find makes sense, who has vouched for you, whether you show up consistently, whether your presentation matches your seniority, and whether the right network is paying attention.

The composite score (0–100) maps to one of four tiers. The PDF report explains where you sit on each dimension, where the next tier-up move is hiding, and three concrete actions you can take this quarter — calibrated to your industry, role, and seniority.

01 · Digital Footprint

Are you findable?

We Google your name and read the top 10 results. The page-one ownership score is the cleanest signal of how visible you are.

02 · Brand Clarity

Is your story legible?

Within 10 seconds of landing on your profile, can a stranger tell what you do? The 10-second test most professionals fail.

03 · Authority Signals

Has anyone vouched for you?

Press mentions, podcasts, awards, recommendations. The compounding asset most founders ignore.

04 · Content Cadence

Are you on a rhythm?

Volume isn't visibility. Predictable cadence beats sporadic posting bursts. We measure the last 90 days.

05 · Visual Identity

Does it look intentional?

Photo, banner, profile elements that hang together. Visual coherence is the cheapest brand signal to fix.

06 · Network Recognition

Does the right room know you?

Followers don't equal recognition. We weigh real engagement (likes, comments) against passive follower counts.

The four tier outcomes

Hidden Gem to Recognised Leader.

Your composite (0–100) maps to one of four tiers. Each tier is calibrated against real personal-brand work we've done with founders, CEOs, board members and senior leaders. The tier isn't a verdict — it's a starting point. The PDF report tells you exactly what the next-tier move is.

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FAQ

Frequently asked questions.

What is a personal brand checker?

A personal brand checker is a tool that measures how visible and clear your professional reputation is online. The Visibility Index goes deeper than a checklist: it scores six dimensions on a 0-100 composite and returns a tier outcome with three concrete moves.

How is this different from a personal brand quiz?

Quizzes ask you to self-rate. The Visibility Index reads the actual public signals — your LinkedIn profile, Google search results for your name, tier-one press mentions, post history, banner and photo. The score is what's measurable, not what you remember.

Who is the personal brand checker for?

Anyone whose career depends on being recognised as the right person for the right opportunity: founders, CEOs, consultants, board members, speakers, senior leaders. The score is calibrated for senior professionals.

What do my score and tier actually mean?

Your 0–100 composite maps to one of four tiers. Hidden Gem (0–30) means real expertise but invisible. Rising Voice (30–55) means some traction with gaps holding you back. Emerging Authority (55–85) means a brand built, refining the edge. Recognised Leader (85–100) means legacy-tier — sharpen the signature.

How accurate is the personal brand score?

The score is calibrated against the same public signals a journalist, recruiter or prospect would see when they Google you. The full methodology is open at /methodology — six dimensions, a transparent rubric, the same scoring for every user.

Does the checker work for any industry?

Yes. The six dimensions are industry-agnostic. The personalised moves we generate take your role, industry, and detected platforms into account — a hedge fund founder gets different moves than a creative director.

Do I need to share private data?

No. The audit reads public signals only — the same data anyone Googling you would see. We never ask for passwords, LinkedIn cookies, or financial information.

Check your personal brand now.

60 seconds. Six dimensions. Four tier outcomes. One personalised PDF.

Check my personal brand →