What people find when they Google your name.
The first dimension of the Visibility Index. The page-one ownership test. The five-step weekend version of the fix. And why a 0 to 2 score is more common than people think.
Brand Clarity · Dimension #2What is brand clarity — and why most executives fail it.
The 10-second LinkedIn test most professionals fail. The 20-minute fix. Why going from 1 to 3 is the single highest-leverage change in personal branding.
Authority Signals · Dimension #3How to earn authority signals as a founder (without faking it).
The compounding asset most founders ignore. Why authority matters most early. A four-quarter plan to earn one tier-1 mention, one talk, and one podcast appearance per quarter.
Content Cadence · Dimension #4Why posting once a week beats posting daily.
Cadence isn't volume — it's predictability. Why algorithms and humans both reward rhythm. A 90-day cadence plan that survives a busy quarter.
Visual Identity · Dimension #5Your face is doing more work than your headline.
The most-clicked element on LinkedIn is your photo. Visual identity is the cheapest dimension of the Visibility Index to fix. Here's what scoring a 3 looks like, and the four common failure modes.
Network Recognition · Dimension #6Why your follower count probably overstates your reach.
The gap between followers and engagement is where recognition lives. How to read your real signal. Four moves to grow recognition rather than vanity numbers.
Framework · WalkthroughHow to audit your personal brand — the 6-dimension framework.
A practical walkthrough of the full Visibility Index. Score yourself on each dimension, see a worked example, learn what to fix first and the order that matters.
Reference · GlossaryPersonal-brand visibility glossary.
Canonical definitions of every term used in the Visibility Index — from Authority Signals to the 10-Second Test. Linkable, citeable, free to reference.